The SDG2 Advocacy
Hub Secretariat Staff

Unleashing the potential of people, partners and organisations, Paul is a strategic innovator and executive leader with twenty five [25]+ years of expertise managing complex stakeholder relationships, designing campaign strategies, and extensive knowledge of the not-for-profit sector. He possesses strong business acumen, exceptional advocacy skills, and the ability to build deeply engaging relationships to influence decision makers, improve practices, drive change, disrupt ineffectual patterns, and deliver impactful solutions to complex problems alongside communities around the world. A skilled communicator with a narrative that entices people to get on board, Paul starts movements that make global impact and drives change in sustainability and food systems, delivered through consistent and competitive methodologies, strong network development, innovative communications and superior client service and executive presence. Paul Newnham founded the SDG2 Advocacy Hub in 2015, a secretariat convened to connect NGOs, advocacy groups, civil society, private sector, and United Nations agencies around Sustainable Development Goal 2: Zero Hunger. Paul is a trailblazer on the 2024 World Food Prize Foundation Top Agrifood Pioneers (TAP) List and was awarded Personality of the Year for the We’re Smart Future Awards in 2023, recognising his notable contributions to food systems transformation. Paul hosts the weekly podcast, Future Fork, and when he is not somewhere else in the world, can be found in his home country, Australia. 

✉️: paul@sdg2advocacyhub.org    : @paulnewnham

Chilufya has vast experience in international development and civil society leadership. She has led: pro-poor policy influencing, social policy research and advocacy, grant-making and monitoring and evaluation initiatives. Her core competencies are in strategic thinking, policy analysis and advocacy and organisational development.

Chilufya, has diverse experiences in Senior Leadership positions and as a policy analyst and researcher in various roles across Africa, Asia and Europe. As an avid analyst of Africa-China relations, she pioneered and supported foundational research and dialogue. She is Board Chair of the Open Society Initiative for Southern Africa. A supporter of artistic development and empowerment of young people, including as founding board member for a Foundation, that employs a novel work-based learning model to support young adults with intellectual disabilities be linked to jobs. Chilufya holds degrees in Public Administration and International Development from Universities in Zambia, South Africa and UK. Chilufya lives in Lusaka, Zambia.

✉️: chilufya@sdg2advocacyhub.org

Asma has extensive experience in policy advocacy and coalition building. Prior to joining the Hub in 2021, she served as director of Bread for the World Institute, where she oversaw the Institute’s policy analysis, education and advocacy on issues related to US and global hunger. She was previously interim executive director of the Alliance to End Hunger, director of policy and programs at Citizens for Global Solutions, senior international analyst in the Government Relations Department at Bread for the World and a consultant at UNCTAD and the ILO. 

Asma currently serves on USAID’s Advisory Committee on Voluntary Foreign Assistance and until 2021 served on the Executive Committee of the Scaling Up Nutrition (SUN) Movement. She also co-founded and co-chaired the US-based International Financial Institutions Working Group. Asma was a member of the CSIS Task Force on Women and Family Health.

Asma holds a master’s degree in economics from the University of Maryland, a post-graduate diploma in economics from the London School of Economics, and a bachelor’s degree in geography from McGill University.

In her role as Chief of Policy and Advocacy Impact, Asma works across the SDG2 space to strengthen alignment between nutrition, agriculture and climate, to achieve SDG2 and Good Food For All. Asma is based in Washington DC, United States of America.

✉️: asma@sdg2advocacyhub.org    @asmalateef 

Keren brings more than 25 years experience of working alongside people, in strategy, management, coaching, mentoring and leadership roles. Keren has focussed her professional career on education, community and international development, working in project and programme management as well as supporting vulnerable people build lives of their choosing. A firm believer in removing barriers that prevent people from making choices for themselves, Keren seeks to learn through actively listening and working with people to achieve a shared future. Having lived in multiple communities around the world, and run events all over the globe, Keren is affectionately known as a ‘fixer’, capable of resolving complex issues quickly and efficiently, with desirable outcomes. In her role, together with advising on the overall strategy of the Hub, and managing the Executive Office, Keren also facilitates the Chefs’ Manifesto network.

With a Bachelor Degree in Anthropology and English, Post Graduate Degree in Secondary Teaching, Masters Degrees in International and Community Development, and a Certificate in Therapeutic Mentoring, Keren’s knowledge and practical experience in Australia, New Zealand, USA, UK, Mexico, Kenya and Malawi, brings a deep breadth of experience to her role as Chief of Staff for the Hub Secretariat. Keren is Co-Director of a consultancy firm, Disruptive Consulting Solutions, and lives in Melbourne, Australia with her husband, 4 children and Groodle, Remy Maise.

✉️: keren@sdg2advocacyhub.org

Kristin is Communications Director for the SDG2 Advocacy Hub, a secondment through end of 2025. Previously, she was the Campaign Director for Beans is How since 2022. She is an accomplished Executive Producer with a special focus on campaigning for the Sustainable Development Goals (SDGs), adept at making intricate ideas tangible and getting seemingly impossible things done.

Throughout her career, she has advised and worked with multiple UN agencies, (UNICEF, UNDP, WFP), NGOs and governments. She has led such celebrated initiatives as the United Nations Virtual Reality Project, spearheaded the introduction of new media and interactive storytelling to the UN, and designed countless interactive exhibits, XR productions and events. From 2014-2015, she led communications and partnerships for the MY World 2015 survey to collect 10 million peoples’ priorities and stories to ensure citizen voices informed the SDGs political debate. Most recently, she led the events portfolio for Expo 2020 Dubai’s Programme for People and Planet. She is also Co-Founder and CEO of Overview Collective, an experiential studio bringing big ideas down to Earth.

Kristin has an MA in Development, Management and Policy from Georgetown University, and a BA in English and Spanish Literature from Fordham University. She is a trained Climate Reality Leader, a mentor at New Inc, and a board member at BEAT Global. She speaks English and Spanish and is learning Portuguese. She lives with her family in Lisbon, Portugal.

✉️: kristin@sdg2advocacyhub.org

Charles is passionate about people and stories. As a versatile storyteller, he believes in the power of stories, how they incite conversations and facilitate change among people and communities. With over a decade of experience in spearheading communication efforts for global humanitarian organisations and mainstream media outlets, Charles recently became a part of the SDG2 Advocacy hub in 2023. As a smallholder farmer himself, Charles deeply understands the transformative power of good food for all. In his role at the Hub, he oversees communication strategies across multiple platforms and campaigns. His educational background includes a Master of Science degree in Communication for development and a Bachelor of Arts degree in Journalism. Residing in Lilongwe, Malawi, he is actively involved in leading initiatives aimed at promoting education for marginalised children.

✉️: charles@sdg2advocacyhub.org

Adam is the Campaign Coordinator for Hungry For Action, a campaign spotlighting the global food crisis, calling for both urgent humanitarian action as well as long-term systems change to save lives now, build resilience and secure the future. He is a campaigning and volunteer engagement specialist with over twelve years of experience in non-profit and public-sector organisations, in global organisations, the UK, South Africa and South Korea. He specialises in building people-powered campaigns in organisations through co-creation and human-centred design, supporting the needed cultural shift internally and building communities of activists and advocates that influence decisions and help make change happen.

Adam loves both campaigning and youth programming, utilising his enthusiasm for facilitation and finding creative ways to make work fun and impactful. He has worked with organisations such as ONE Campaign, UNICEF UK, Voluntary Service Overseas (VSO), Restless Development, and the YMCA, designing and delivering a range of successful organisational, coalition and grassroots UK/ international campaigns, focused on various issues including climate change, international development, refugee and migrant rights, global health, rights-based advocacy and poverty alleviation.

Adam has an MA in International Relations (King’s College London), and a BA in History (Sheffield Hallam University). He lives in Sofia, Bulgaria with his partner and child, but often works and travels in the UK. When he’s not running around local soft plays with his child Vinnie, he runs his own outdoor education/ food charity called the Rural Leaders programme for young people in Kent, UK and supports campaigning organisations close to his heart.

Nanzala is a vastly experienced professional with over 10 years’ related experience in Food Security and Climate change programming. In this role Nanzala supports our work on climate adaptation and food systems with a focus on smallholder Agriculture.  Prior to joining the SDG2 Hub Secretariat he was the Food Systems and Climate Justice Lead at Oxfam. Nanzala is based in Nairobi Kenya. 

✉️: nanzala@sdg2advocacyhub.org

Rosie has a BA International Relations and Development from the University of Sussex and an MSc Public Health from the University of Sheffield. Rosie has worked for the SDG2 Advocacy Hub Secretariat for seven years, having started first as the Advocacy Intern. In her current post as a Senior Policy & Advocacy Officer with a focus on nutrition, Rosie supports the nutrition policy analysis, coalition and campaigning work streams, connecting the dots between nutrition, the five SDG2 sub-goals and the Global Goals. Rosie speaks English and Spanish. Rosie is based in Glasgow, Scotland.

✉️: rosie@sdg2advocacyhub.org

In her role at the SDG2 Advocacy Hub, Arhantika works across Beans is How and Chefs’ Manifesto, helping to amplify the messaging by driving online engagement through the production of curated creative content. She is based in Madrid, Spain.

Arhantika Rebello has a BA in Photojournalism and an MA in Education, International Development and Social Justice. Arhantika’s interest in social development, food and sustainability comes from a childhood of having grown up across Africa, Asia and Europe.

Having seen first-hand the growing complexity of issues we face in our changing world she is particularly keen to do her part in helping achieve the Sustainable Development Goals. An ardent photographer, she also runs a youth-focused creative digital content platform called QUAKE Digital, that aims to support, celebrate and connect young creatives globally.

✉️: arhantika@sdg2advocacyhub.org

Ceanne has a BA in Mass Communication from the University of Hertfordshire. Having volunteered at a children’s charity aimed at educating children on cultural diversity, Ceanne has gained valuable experience in promoting racial harmony and fostering inclusivity amongst young minds. Through creative campaigns, educational initiatives, and community engagement, Ceanne has witnessed firsthand the power of cultural diversity and dialogue in cultivating empathy, understanding, and harmony. Passionate about harnessing the power of social media to make a positive impact on the world, Ceanne is dedicated to using social media and designs to raise awareness and inspire critical social actions. In her role, she assists the communications team on design assets and supports the management of the Good Food for All campaign. She is based in London, United Kingdom.

✉️: ceanne@sdg2advocacyhub.org

Lauren is a Nutrition Scientist engaged at the core of advancing nourishing and sustainable food systems.

She has experience across the food system- from local school breakfast clubs and Australian food rescue organisations through to food system governance research and international agri-food system leadership. In her role as Junior Project Officer, Lauren leverages her background in cross-sector stakeholder engagement, people-centric initiatives and evidence-based research to advance project implementation, enhance strategic advocacy communications, and contribute to comprehensive monitoring and evaluation within complex food systems.

She is based in Melbourne, Australia.