Our Mission

Beans is How is an ambitious campaign to double the global consumption of beans (as well as peas, lentils and other pulses) by 2028.

We are a Coalition of over 120 diverse partner organizations across 70 countries. Through the power of collective action, we amplify and make visible the importance of beans as a simple, affordable solution to our global health, climate and cost of living challenges.

Mobilised by the SDG2 Advocacy Hub, we uplift policy and academic research and drive market innovation, incentivising demand and creating an enabling environment to reach this ambitious goal.

Why Beans?

Beans Are Affordable, Versatile & Delicious!

Beans have been part of many global cuisines for millennia and are one of the most widely consumed food types in many low-income settings. You can purchase them dry, canned or jarred and they are shelf-stable and store for long periods of time. They are versatile and can be prepared and incorporated into a variety of foods, including meals, desserts, snacks, sauces, spreads and even beverages.

Beans Are Good For The Planet!

Incorporating beans into agricultural practices can improve soil and water quality. Beans reduce the need for synthetic fertilisers by converting atmospheric nitrogen into a plant usable form. They use less water than many other crops, helping to conserve water.

Beans Are Nutritious!

Beans are nutrient-dense, rich in protein and dietary fibre, which is great for gut health. They have no cholesterol, are low in fat and rich in micronutrients including iron, potassium and B vitamins like folate.